What is push e-mail technology?
There are five major players in this market, and certainly it will be reduced in the near future. Most experts say there are just too many of them vying for the same space.
At this time, Visto and Seven both were eager to demonstrate their commitment to this technology. They are following the example set by the Canadian company RIM (Research In Motion) that brought the technology into the spotlight with his BlackBerry. Although so far have focused on the provision of equipment, I was told to re-enter the supply of software instead of in the near future.
The wave of consolidation has already begun. Comtag UK supplier was acquired by SmartNet in turn was taken over by September, will move in line with this, Visto acquired Psion Software. It looks like the heat turns in the race to conquer this market. Both Visto and Seven shows no signs of slowing down as they continue to increase the number of operators, they are entitled, and to increase the number of mobile phones and other supported devices they sell. September has also added a useful security feature that allows you to send a special message to your device that allows you to delete all messages that are currently stored. It may save your life if you let your handset in a public place.
Good Technology has been somewhat protected in the region, supporting the Palm devices and Windows, but now there is a new Windows Mobile-based Treo to be addressed.
So what is Microsoft's reaction to all this? Well, they seem to be preparing to enter the market. In his blog, the Microsoft senior technology specialist, Harold Wong reported that the company is ready to release its Community Technology Preview version of Exchange Server 2003 Service Pack 2 This is not the only step the giant took. In June 2005, Intellisync, a new service that allows subscribers to receive push email on Windows Mobile, Palm OS and Symbian.
While the current estimated 4 million email subscribers, most seem to use RIM Blackberry, this attack will be difficult in the open much longer.
On the technical side, there are two basic technologies that can provide solutions to push e-mail:
One of the push technology is true.
The other has momentum by synchronizing.
Even if users do not see a significant difference when getting in and check your mail, the costs vary significantly in costs, the real push technology much cheaper per month for the user. While Intellisync is using SyncML or synchronization technology to serve its customers, RIM and Microsoft have their own systems.
The system, which has been pardoned, and Vodafone, the world's largest operator of the network, and Rogers, the first operator to introduce Blackberry devices is a solution that Visto opted for also. This can best be described as a Proprietary + RTP / RTSP system and Visto calls it ConstantSync. It is actually based on the Real Time Streaming Protocol submitted by e-mail on mobile networks.
Regardless of technicalities behind the networks, there is a lot of play in this emerging market, and we have to wait and see whose technology and handheld devices to bring the most customers. All have advantages and disadvantages of the technology and market strategy, and it's all a lot more plays.